Frank Visciano

Advisory Board, CxO, Master

Frank is a seasoned startup leader with nearly 20 years of experience across multiple functions, including operations, marketing, international expansion, product, strategy, business development, analytics, and finance.

As an executive (most recently COO) at the San Francisco-based ed-tech marketplace Udemy (NASDAQ: UDMY), he helped build the business from preliminary product-market fit to over 700 employees delivering several hundred million in revenue across 190 countries. Frank currently serves as a growth advisor to startups globally (both B2B and B2C) helping them scale their business through a combination of product, commercial, and people strategy. He operates as a co-pilot (often as a fractional CxO) to executive teams and specializes in supporting leaders through critical growth inflection points — understanding and harnessing rapid growth, navigating a strategic pivot or new market entry, or restructuring to confront headwinds.

Main areas of expertise:

  • Strategy
  • Marketing
  • Operations / Processes

Main horizontal expertise: 

  • Go-to-Market
  • International Expansion
  • SaaS / Marketplaces
  • Leadership / Team Development
  • Reorganisation / Restructuring

Main sectors of expertise:

  • Education & Training
  • ICT (SaaS / hightech / software)

Main geographical expertise:

  • Europe
  • North America

Available for Fractional Leader roles as:

  • CXO (Broad Experience)
  • CMO (Marketing)
  • COO (Operations)
  • CPO (Product)
  • CHRO (HR)

Frank resides in 📌 The Netherlands.


One of Franks’ favourite podcasts that he recommends to entrepreneurs? Radiolab! 

“It consistently offers unique stories that shift your perspective, which always helps me see business challenges through new eyes. For example, an episode years ago on orchestra conductors was the genesis of the principles underlying Udemy’s entire marketplace quality standards.”


Ready to scale together? Contact us at hello@mastersofscale.nl.